Archive for February, 2010

somethings just don’t mix, like cURL scraping programs and shared servers. i should have stuck w/ the dedicated, i’m just too cheap.

February 25, 2010

Eli Manning won’t take broke hospital’s money

February 24, 2010

Five Story Jump Into The Snow – Insane!

February 13, 2010

13-Year-Old QB Commits To USC » Popular Fidelity – Source:

February 5, 2010

david-sills-2007.jpgWhen you’re a 13-year-old boy, you’re not supposed to think too far ahead.  Then again, not all 13-year-olds got written up as the quarterback of the future by Sports Illustrated… when they were 11.  David Sills is a seventh-grade student at Red Lion Christian Academy in Bear, Delaware; he’s also a quarterback and one of the youngest commits in NCAA history, having decided to go to USC five years before he is able to sign an official letter of intent.   Then again, David Sills isn’t your average teenager.

For one thing, he’s projected to be about 6′5, which is the perfect height for a modern quarterback.  He’s also been training under professional quarterback trainer Steve Clarkson (who trained Arizona Cardinal and former Trojan Matt Leinart and current USC quarterback Matt Barkley) since 2006.  This kid is no average Man of Troy, that’s for sure.

It’s no wonder that USC coach Lane Kiffin offered Sills a scholarship; this kid’s wanted to be a Trojan all his life, and now he’ll get to (presumably) live out his dream.

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Top 5 Tim Tebow eye black biblical verses – Source: Yahoo! News

February 4, 2010

Atlanta – New Orleans Saints running back Reggie Bush started the fashion among college football players of writing messages on their eye black patches, using the iconic “619” configuration to celebrate his San Diego area code while he was at the University of Southern California.

But the only man to get more than 100 million Google hits for his eye black proclamations is Tim Tebow, the former University of Florida quarterback, Heisman Trophy winner, and abortion-debate lightning rod.

ESPN has called eye black writings messages of “faith and ferocity” – a way for amateur players to stand out from the crowd and send messages home. (Current New York Jets quarterback Mark Sanchez put references to his dad’s fellow firefighters on his.)

But Tebow’s statements of faith, his stature as the only sophomore to ever win the Heisman Trophy, and his personal tribulations over an anti-abortion ad set to air during Super Bowl add a layer of complexity and meaning to his past eye black messages.

“I really lean toward something that’s going through my heart,” he told the Times-Picayune in December, explaining how he chooses the verses. “If there’s something going through my heart that week, or whatever it is, I think people understand more and learn more from it.”

Here are five of Tebow’s most memorable eye black messages:

1. Tebow’s favorite: For the Bowl Championship Series title game on Jan. 8, 2009, which the Florida Gators won, 24-14, Tebow wrote one of his favorites, John 3:16: “For God so loved the world that he gave his only begotten Son, that whosoever believeth in him should not perish but have everlasting life.”

2. Profit a man: Before trouncing the University of Southern California Trojans 56-6 on Sept. 12, 2009, Tebow painted “Mark 8:36” on his eye black: “For what shall it profit a man, if he shall gain the whole world, and lose his own soul?”

3. Tribulation and good cheer: Ahead of what became a shocking 32-13 defeat against Alabama on Dec. 5, 2009, in the Southeastern Conference (SEC) championship game – a game that knocked Florida out of national title contention – Tebow referenced John 16:33: “These things I have spoken unto you, that in me ye might have peace. In the world ye shall have tribulation: but be of good cheer; I have overcome the world.”

4. The gift of God: After that crushing loss to Alabama, Tebow’s consolation prize was a matchup against the Cincinnati Bearcats in the Sugar Bowl on Jan. 1, 2010. Before going out to win, 51-24, and obliterating his career-best passing day in the process, throwing for 482 yards, he wrote “Ephesians 2:8-10” on his eye black: “For it is by grace you have been saved, through faith – and this not from yourselves, it is the gift of God – not by works, so that no one can boast. For we are God’s workmanship, created in Christ Jesus to do good works, which God prepared in advance for us to do.”

5. Trials of many kinds: Ahead of the Senior Bowl, an exhibition game in which seniors try to impress pro scouts, Tebow knew of the challenges ahead. Scouts said that despite his college success, he was ill suited for the pros. The game was a rough go as Tebow fumbled twice, threw no touchdowns, and looked out of sorts in the 33-13 loss. His eye black choice? James 1:2-4: “Consider it pure joy, my brothers, whenever you face trials of many kinds, because you know that the testing of your faith develops perseverance. Perseverance must finish its work so that you may be mature and complete, not lacking anything.”


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15 Copywriting Gems that changed World History

February 3, 2010

15 Copywriting Gems that changed World History

Words change the course of history. They alter the very consciousness of mankind.

Words are keys that unlock new realities.  When the right words get planted in the soil of humanity, the world is changed forever. Yes, ignorance is bliss… but you can’t un-learn a truth.

Consider these words, and how they’ve literally changed the world:

“The pen is mightier than the sword.”
-Edward Bulwer-Lytton, 1839

“Let’s Roll.”
-Todd Beamer on flight 93, September 11, 2001

“Go ahead. Make my day.”
-Clint Eastwood, Dirty Harry, 1983

“One small step for man, one giant leap for mankind.”
-Neil Armstrong, Moon Landing, 1969

“Ask not what your country can do for you; ask what you can do for your country.”
-John F. Kennedy in his inaugural address, 1961

“We hold these truths to be self-evident, that all men are created equal, that they are endowed by their Creator with certain unalienable Rights, that among these are Life, Liberty and the pursuit of Happiness.”
-Declaration of Independence, 1776

“I have a dream – that my four children will one day live in a nation where they will not be judged by the color of their skin but by the content of their character.”
-Martin Luther King at his March on Washington, 1963

“What we’ve got here is a failure to communicate.”
-The Captain, Cool Hand Luke, 1967

“The Lord is my shepherd, I shall not want”
-King David, 1000BC

“It was the best of times, it was the worst of times”
-Charles Dickens, a Tale of Two Cities, 1859

“My Mama always said, ‘Life was like a box of chocolates; you never know what you’re gonna get.'”
-Forrest Gump, 1994

“Frankly, my dear, I don’t give a damn!”
-Rhett Butler, Gone With The Wind, 1936

“I tell you the truth, no one can see the kingdom of God unless he is born again.”
-Jesus to Nicodemus, 30AD

`Twas brillig, and the slithy toves
Did gyre and gimble in the wabe:
All mimsy were the borogoves,
And the mome raths outgrabe.
-Lewis Carroll, from Jabberwocky, 1872

“Two roads diverged in a wood, and I — I took the one less traveled by, And that has made all the difference.”
-Robert Frost, 1915

Without exception, every person who spoke these words was a connoisseur of words. Every single one studied at the feet of the masters of their time. They had a deep appreciation for great truths expressed in compact sentences.

This, my friend, is why copy is king. Always has been. Always will be.

7 of these 15 quotes went viral through TV or movies… yet someone had to WRITE them first.

And this is why the serious student of marketing is ALWAYS sharpening their copywriting skills. You never rest on your laurels. No matter how good you are, where you are today is merely a good start.

Notice how pithy each of these gems are. The longest one is the Declaration of Independence – and it’s only 35 words. A mere 177 characters. Almost all comfortably fit in a Google ad, a tweet or a cell phone text message.

I’m a fan of long copy as you know, but what I love most of all is punchy phrases and sentences that slice through the mind like a knife through butter.

177 characters or less, but every single one of these sentences altered history.

You may not have an ambition to be Martin Luther King and change the flow of humanity, but I know you have an an ambition to change your marketplace.

The #1 way you’re going to accomplish that is with copy.

Which is why I’m inviting you to participate in a special copywriting intensive that I’m doing with John Carlton starting Tuesday February 16.

It’s specifically for PPC advertisers, it’s specifically for people who have landing pages, sales pages, and follow-up sequences they want to improve. And it’s specifically for those who understand:

You’re only a handful of sentences away from doubling your market share.

It’s not cheap. And not all will qualify. But if you’re a connoisseur of words – if you appreciate the alchemy of the right sentence spoken at the right time – then it’s a landmark opportunity to rocket your business and your market penetration to an entirely new standard of effectiveness:

Join us.

Perry Marshall

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About the Author

Perry Marshall’s books on Google Advertising are the most popular in the world. He is referenced across the Internet and by The Washington Post, USA Today, and Entrepreneur Magazine.

He has helped over 100,000 Google Advertisers save billions of dollars in Adwords stupidity tax.

Last 5 Posts by Perry

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Posted by Perry on February 3rd, 2010. Filed in Marketing Blog. Tagged as . Follow responses thru Comments RSS. Follow responses thru Comments RSS.

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